PLU: Pivoting an InsurTech
PLU: PIVOTING AN INSURTECH Background A Dutch online B2B insurance company needed to pivot and be repositioned and rebranded. [...]
Cases
Developing a Brand and Marketing Strategy for an Online Jewelry Brand
DEVELOPING BRAND AND MARKETING STRATEGY FOR ONLINE JEWELRY BRAND Background An Peruvian entrepreneur with a [...]
Mi Primo Dani: Positioning and branding a Spanish startup
Mi Primo Dani: Positioning and branding a Spanish startup Background A startup launching a new banking product [...]
Real Estate Agency 2
International Real Estate Agency 2: How to organize their different brands Background The owner of a real [...]
UK Leadership Coach
A UK Leadership Coach: positioning a personal brand Background A UK leadership coach had ambitions for the [...]
Real Estate Agency 1
International Real Estate Agency 1: Improving market position Background The owner of a real estate agency [...]
Health care service
A health care service: Finding customers Background A health care service on the Costa del Sol wanted to help [...]
Hotel Restaurant Costa del Sol
Hotel & Restaurant on the Costa del Sol: Insights into the ideal client Background In 2013 the two owners of [...]
Stainless steel fabrication
Stainless steel fabrication: repositioning for the future Background Nielson Marketingcommunicatie Agency [...]
Information Office Inland Navigation
Information Office Inland Navigation: Finding future employees Background Doorrrood, an advertising agency [...]
KincaidFisher
KincaidFisher: Building a brand from scratch Background An ambitious entrepreneur wanted to launch his new [...]
TNT Post
TNT Post: Employer Branding Background As a result of the liberalization of the postal market in 2008 TNT [...]
